Building customer & product awareness, loyalty, and community by engaging customers, via Social Media Strategies
Tuesday September 7th 2010

‘Social Networking’ Archives

Social Media Marketing: Why do I need it?

Social Media Marketing: Why do I need it?

Social Media Marketing (SMM) is the act of promoting your site, business, or blogs through social media web sites. SMM when coupled with your current or traditional advertising campaign is a very powerful tool that builds customer loyalty by way of customer contact. And most important if you are patient, diligent, and stead fast in your SMMing you [...]

Facebook Users Average 7 hrs a Month

Facebook Users Average 7 hrs a Month

January 22, 2010 According to The Nielsen Company, global* consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an 82% increase from the same time last year when users were spending just over three hours on social networking sites. In addition, the overall traffic to social [...]

What is Social Media Strategy?

What is Social Media Strategy?

Most organizations have no clue what Social Media Marketing (SMM) is, or how to plan a Social Media Strategy (SMS). Part of the reason most people cannot put a SMS together, is because they cannot put their head around the concept of what a SMS is. This whole new world of SMMing is so new and moving so fast, that just when you think you have got a [...]

Effectively using social tools to reach your audiences

Effectively using social tools to reach your audiences

Most corporate marketing department are still operating on the traditional mind-set or what is sometimes called old-school marketing. This type of marketing starts by defining their audience, goals and action plan to reach their stated goals. Once the goals are set the marketing plan is usually defined with key phrases that pitch their product. [...]

Social Media Strategy for 2010

Social Media Strategy for 2010

Sample Makers Inc. (SMI) has been developing and hosting web sites, as an extra value-added service for their clients since 1997. At the time this was a new and innovative sales tool for SMI clients. With the advent of many new technologies over the past 10 years, Sample Makers has decided to add a new and exciting value-added service to its menu [...]